We recently produced a marketing video for Plant Trailers Australia, which is included in our marketing material as a DVD to prospective clients.
While multimedia is an evolving component of our marketing strategy, it does have some draw backs. Not everyone's computer is the same. What works on one computer, wont on another, depending on the software and codecs installed on the machine.
One way of getting around these compatibility issues was to set up an account with You Tube and upload our videos to the You Tube servers.
The beauty with You Tube is that it works on most if not all operating systems. The only thing that limits it is your bandwidth.